ACCRA INSTITUTE OF
TECHNOLOGY
Bachelor of Multimedia Communications

Program Synopsis

Multimedia communications is a broad field of study with a variety of specific focuses. Careers as diverse as broadcast journalism, audio engineering and filmmaking all fall under the multimedia communications umbrella. Multimedia communications is a wide-ranging and constantly evolving field. Students who may not want to pick a particular specialty within the field, such as television broadcasting, journalism, graphic design or animation, but instead want a broad understanding of multimedia communication as a whole, might consider enrolling in a degree program in multimedia communications.

The multimedia design programme is built on four core areas: The business, communication and presentation, interaction development, and design and visualisation. You are given input for designing games, web portals and mobile services in addition to digital video, 3D and databases.

Program Structure

Course Title Course Code Prerequisite Credit Hour
Information Technology Foundation Compulsory Course 3
Technology, Innovation and Society Compulsory Course 3
General Studies Compulsory Course 3
Learning Skills for Open Distance Learners Compulsory Course 3
English for Written Communication Compulsory Course 3
English for Oral Communication Compulsory Course 3
English for Workplace Communication Compulsory Course 3
Professional Ethics Compulsory Course 3
Entrepreneurship Compulsory Course 3
Basic Concepts Of Information Technology Core Course 3
Introduction to Communication Core Course 3
Introduction to Multimedia Technology Core Course 3
Multimedia Application Development Core Course 3
Visual Programming Core Course 3
Data Analysis And Modeling Core Course 3
Web Programming Core Course 3
Communication Theory Core Course 3
Database Implementation Core Course 3
Information Technology, Media And Society Core Course 3
Human Computer Interaction Core Course 3
Basic Journalism Core Course 3
Introduction To Statistics Core Course 3
Research Methods In Multimedia Communication Core Course 3
Multimedia Communication Honours Degree Project Core Course 3
Communication Campaign Core Course 3
Graphics Design Elective Course 3
2D Animation Elective Course 3
3D Animation Elective Course 3
Principles Of Advertising Elective Course 3
Integrated Marketing Communication Elective Course 3
Scriptwriting Elective Course 3
IT Project Management Elective Course 3
Multimedia System Elective Course 3
Web Design I Elective Course 3
Web Design II Elective Course 3
Case Studies of Corporate Communication Elective Course 3
Web Publishing Elective Course 3
Audio Technology for Multimedia Elective Course 3
Video Technology for Multimedia Elective Course 3
Copywriting Elective Course 3
Interactive Media Elective Course 3
Marketing Management I Elective Course 3
Marketing Management II Elective Course 3
Broadcast Journalism Elective Course 3
Media Appreciation And Critical Analysis Elective Course 3
Broadcast Management Elective Course 3